{"id":5181,"date":"2023-11-21T15:05:44","date_gmt":"2023-11-21T07:05:44","guid":{"rendered":"https:\/\/www.yzzks.com\/?p=5181"},"modified":"2023-11-21T15:06:56","modified_gmt":"2023-11-21T07:06:56","slug":"%e4%ba%8e%e4%b8%9c%e6%9d%a5%ef%bc%9a%e5%9b%bd%e5%86%85%e6%b2%a1%e6%9c%89%e7%9c%9f%e6%ad%a3%e5%81%a5%e5%ba%b7%e7%9a%84%e4%bc%81%e4%b8%9a%e5%ae%b6%ef%bc%8c%e6%9b%b4%e5%a4%9a%e6%98%af%e8%8b%b1%e9%9b%84","status":"publish","type":"post","link":"https:\/\/www.yzzks.com\/en\/latest-news\/5181\/","title":{"rendered":"Yu Donglai: There are no real healthy entrepreneurs in the country, more heroic enterprises"},"content":{"rendered":"
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As the ceiling of the retail world, Fat Tung Lai is the object of study for many business tycoons.<\/p>\n\n\n\n

It has sparked new thinking in China's retail industry and is a flag for Chinese companies, Ma said.<\/p>\n\n\n\n

Lei Jun praised it, as a god-like presence in China's retail industry.<\/p>\n\n\n\n

Guo Geping, president of China Chain Store Association, said after visiting the store that it is absolutely the best store in China. Any customer who has been to Fat Donglai will be impressed by its impeccable service.<\/p>\n\n\n\n

The core reason why Fat Donglai can be repeatedly sought after by bigwigs is its unique humanized management philosophy.<\/p>\n\n\n\n

This humane management is reflected in many levels of customer consumption.<\/p>\n\n\n\n

For example:<\/p>\n\n\n\n

There are up to seven types of shopping carts for different groups of customers.<\/p>\n\n\n\n

Magnifying glasses and presbyopes are also available on the shelves to make it easier for elderly people with deteriorating eyesight to read the ingredient list.<\/p>\n\n\n\n

Free to help customers to clean and handle seafood, will also help to remove the water in the bag, do not let the customer eat a little loss...<\/p>\n\n\n

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Each dish is clearly labeled with the place of origin and procurement. No reason return policy for dissatisfaction, even if the customer is halfway through the meal and thinks it doesn't work, they can bring it back.<\/p>\n\n\n\n

Not only that, \"Fat Donglai\" will be spontaneous to the elderly pregnant women to push the shopping cart, to customers to repair the zipper, press the button, pants hem for you to change the short ..... It is said that in the fat Donglai free program alone reached 84 items.<\/p>\n\n\n

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At the same time, Fat Donglai is also very humane in employee management.<\/p>\n\n\n\n

Humanized management is a lifelong pursuit for many restaurant companies, but few can actually achieve it.<\/p>\n\n\n\n

What else is Fat Donglai's humanized managerial philosophy? How does it unite the \"hearts\" of all employees and ignite the passion of the team? And how to realize the strategic upgrade from \"selling products\" to \"loving customers\"?<\/p>\n\n\n\n

October 27-29 Dining O2O Benchmark Catering Study Camp 36th, into the Central Plains catering hinterland Zhengzhou, into the headquarters of Fat Donglai, learning the life wisdom and entrepreneurial thinking of the Chinese retail industry, learning the philosophy behind the success of the \"myth of China's retail\" of the ultimate service and experience!<\/strong><\/p>\n\n\n\n

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The following was shared by Brother Tung Lai at the Tung Lai Institute:<\/strong><\/p>\n\n\n\n

My sincerity, not that I am so by nature, is due to being imbued with an advanced culture.<\/p>\n\n\n\n

These cultures were not invented by me, they were created by people like Socrates, like Plato, like Aristotle, like Hegel, like Chuang Tzu, like Lao Tzu, like Wang Yangming, etc., who have been working hard for the equality, liberty, and fraternity of mankind for thousands of years in the world.<\/p>\n\n\n\n

I knew it was the right thing to do, and I learned it, and stuck to it, and that's how I got to where I am today as a Fat Tung.<\/p>\n\n\n\n

When I traveled to Italy, I said that we Chinese pursue happiness, and the tour guide said why should we pursue happiness? Shouldn't people just live happily? This is a difference in thinking, so many aspects touched me very much.<\/p>\n\n\n\n

So the greatest reward of our time together is not business, but the awakening of life.<\/p>\n\n\n\n

Because we don't yet know the meaning of life or the way to live life, which is a habit formed by traditional culture, if this problem is solved, then all problems are not problems.<\/p>\n\n\n\n

1\u3001Self-recognized entrepreneurs, in fact, vampires<\/strong><\/p>\n\n\n\n

It is up to you to make something happen. Whether it is difficult or not, you can realize it if you want to do it. Because I am in the retail business, when I started my business more than twenty years ago, I was very determined to learn from Carrefour, because the romantic French color of Carrefour makes the heart yearn for it, so I hope I can live like that too.<\/p>\n\n\n\n

But Chinese entrepreneurs are basically doing it for the nation.<\/p>\n\n\n\n

Then how are you going to publicize your products if you go abroad? Enterprises should be for the benefit of mankind, not for any nation, region or group, but to promote the progress of mankind and bring goodness to mankind.<\/p>\n\n\n\n

Until today, I don't think there is a really healthy entrepreneur in China, more of a heroic enterprise, taking on a mission but not embodying the light of humanity.<\/p>\n\n\n\n

How to live more beautifully, more confidently, more authentically, more innocently, more sunnily, more effortlessly, more freely, we don't think about these things.<\/p>\n\n\n

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Early on, my favorite entrepreneur in my mind was like Welch because he was spontaneous.<\/p>\n\n\n\n

Chinese companies talk about market share, but the pattern of world-class companies talk about how to bring goodness to human beings and their lives.<\/p>\n\n\n\n

Everyone here self-perceives as an entrepreneur, but we actually play more of a vampire role. Why are we called vampires? Because in the minds of the people, we are capitalists, capitalists are not vampires?<\/p>\n\n\n\n

We consider ourselves great entrepreneurs when we do so much charity, place so many laid-off workers and people in jobs, pay taxes, etc.<\/p>\n\n\n\n

But do we want our employees to be happy from the bottom of our hearts? Do we have employees in our hearts? We may be more in the use of employees, for their own fame, for their own profit, for their own glory, for their so-called beautiful life and success, we let ourselves become more and more hypocritical, the most terrible thing is that we do not know that we turned out to be vampires.<\/p>\n\n\n\n

Ask yourself, do we treat our employees as human beings? Do we pay attention to the lives of our employees? The state of the employee's work, the state of his or her life?<\/p>\n\n\n\n

We just want to grow the business, and because of that choice, it causes us to be tired all day long, to worry, and to be afraid. Worrying about how the business will grow in the future? How about profitability? How about the specialty? How's the competition? How about social relationships? Spend your mind on all these messy things.<\/p>\n\n\n\n

Can we even find 10 out of the 1.4 billion people in China, including those in all walks of life, who love their careers from the bottom of their hearts? Most people are dominated by hypocrisy and swayed by fame, glory, profit, and other things that can't bring us happiness and joy by themselves.<\/p>\n\n\n

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Fat Donglai's working method is not something that can be understood in this one meeting, maybe you can't understand it even if I tell you for ten days, only you do it.<\/p>\n\n\n\n

The approach is also very simple, that is, the system, let's say how much you earn in a year, how much should be divided. Why should you share the money?<\/p>\n\n\n\n

Because your team is immature and not up to par right now, you need to get well and healthy first before you talk about making money.<\/p>\n\n\n\n

2. Pursuing happiness and achieving goodness<\/strong><\/p>\n\n\n\n

All walks of life are here today, the restaurant industry, retail, education and training, but do you really know your profession? No.<\/p>\n\n\n\n

What I'm sharing with you is about finding ways to do business.<\/p>\n\n\n\n

We need to understand why to do business? Most people go with the flow, with the environment, with the competition, with the market, with the feeling of unknowingly doing business, the time of life is also unknowingly slowly passed away, walking and forgetting the original intention, too many people are changing.<\/p>\n\n\n\n

When we didn't have money, we thought being rich was blissful. Now that we have money, instead, our hearts are more tired, our hair is gray and bald, and we even have to rely on sleeping pills to balance our sleep at night, isn't that too sad?<\/p>\n\n\n\n

Because if you can't figure out why you're doing business, you're going to be so tired in the future that you'll not only make yourself very miserable, but you'll even pass on to your child not wealth, but a disaster that he won't be able to manage.<\/p>\n\n\n

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3. Institutional determinants of survival<\/strong><\/p>\n\n\n\n

I've had my office built for a decade or two now, and I've spent an estimated 2 hours in the office, combined.<\/p>\n\n\n\n

Many people are curious about Donglai brother all day long hanging around, playing this and that every day, the enterprise is still doing a decent job.<\/p>\n\n\n\n

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\n
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\n
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\n
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As the ceiling of the retail world, Fat Tung Lai is the object of study for many business tycoons. [...]<\/span><\/p>","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-5181","post","type-post","status-publish","format-standard","hentry","category-latest-news"],"_links":{"self":[{"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/posts\/5181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/comments?post=5181"}],"version-history":[{"count":5,"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/posts\/5181\/revisions"}],"predecessor-version":[{"id":5211,"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/posts\/5181\/revisions\/5211"}],"wp:attachment":[{"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/media?parent=5181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/categories?post=5181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yzzks.com\/en\/wp-json\/wp\/v2\/tags?post=5181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}